Top-of-Funnel ADS

Video creative designed to make your brand more memorable, attract new prospects, and give the rest of your funnel a stronger start.

Conversion before earned attention

The Problem

Many brands spend heavily on lower-funnel ads while overlooking the part that makes those campaigns easier to win: a first impression people actually remember.

If cold audiences do not notice the brand, feel something, or remember it later, lower-funnel campaigns are left doing all the heavy lifting. That usually means more friction, weak engagement, and worst of all, fewer sales.

Earn attention first

The FIX

Neoblush focuses on getting things right in the first stage by earning your prospect’s attention, whether through entertainment, emotional connection, or whatever it takes.

We create cinematic top-of-funnel ads and brand videos designed to foster awareness, enhance memorability, and make a stronger first impression.

This work is designed to help your brand:

  • stand out to cold audiences
  • become easier to remember
  • create stronger curiosity around a product, offer, or launch
  • attract warmer viewers for whatever comes next

WHO WE SERVE

Brands that need strong first impressions and memorability. This service is a strong fit if you:
  • are launching a product or campaign
  • want more memorable creative at the top of the funnel
  • need premium video without the cost of traditional production
  • already have lower-funnel efforts running and want better audience quality upstream
  • want branded content that feels polished, modern, and hard to ignore

OUR PROCESS

A smooth path from brief to final video

AI video can move quickly, but speed means nothing if the end result feels off. Our process is designed to keep things smooth, aligned, and creatively exciting from start to finish, with clear approval points before we move into production.

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Our Process

Step 01
Brief & Brand Alignment
We start by understanding your product, audience, platform, and campaign goal to identify what is missing from the top of the funnel. This gives us the creative guardrails we need before anything begins.
Step 02
Concept Direction
We shape the core idea around memorability, hook, tone, and platform fit. This defines what the ad should make people feel, remember, and do next.
  • We move forward after your approval.
Step 03
Script & Storyboard
We lock the message and visualize the ad through script and storyboard. This helps align pacing, framing, tone, and key moments early, before time gets wasted in production.
  • We move forward after your approval.
Step 04
Production
We generate the frames and videos based on the approved concept, script, and storyboard, leaving nothing to guesswork.
Step 05
Rough Cut & Refinement
You’ll review a rough cut before final delivery. We refine pacing, supers, sound, voiceover, and details based on your feedback so the video lands the way it should.
  • Once revisions are complete and the cut is approved, we prepare the final delivery.
Step 06
Final Delivery
You receive the finished hero video, along with any agreed cutdowns or variations, ready for launch.

A smooth process with clear approval points, fewer surprises, and a strong final video your team can feel confident putting in front of cold audiences.

After Launch

If you share the results after launch, we’re happy to review what worked, what could be improved, and what the next creative iteration should build on.

Great creative should not just be delivered. It should be learned from.

WHAT'S INCLUDED

FULL SERVICE

Every project starts with a Hero Ad, which can range from 20 seconds to over a minute.

From there, we can expand the creative with cutdowns, hook variations, and platform formats to support testing and multi-platform campaigns.

The samples below are for illustration only.

Hero Ad

Cutdowns

Hook Variations

Formats

Hero Ad

The flagship video built to hook new viewers, communicate a clear idea, and leave a strong memory of your brand. This is the central creative piece that the rest of the campaign builds around.

Cutdowns

Shorter versions of the hero ad designed for faster consumption and different placements. These help extend the life of the main creative across feeds, stories, and shorter attention windows.

Hook Variations

Alternate opening sequences designed to test different ways of grabbing attention in the first few seconds. Small changes to the hook can dramatically affect how many people keep watching.

Formats

Platform-specific versions of the video such as vertical (9x16), square, or widescreen (169). This ensures the creative fits naturally across Meta, TikTok, YouTube, and other placements.

CLIENT FEEDBACK

Neoblush Studio took our AI-driven video concept and elevated it with detailed storyboards, polished our creative direction, and created an amazing video that matched and even exceeded our vision for this project. This was our first time producing a fully AI-generated video, and we're so glad we chose them. The entire process felt seamless thanks to their flexibility, constant communication, and ability to meet tight deadlines despite delays and shifting details on our side. Highly recommend this agency for any and all AI video needs and we plan to work with them again in the future for AI-video generation projects.
Michael Pena of Gigabyte
Michael Pena
Senior Digital Media Producer, GIGABYTE
Evan is as good as they come. He was able to quickly bring our scripts to life and inject his own style into them. And his ability to reproduce product packaging is second to none."
Mike Lawson
Mike Lawson
Senior Copywriter, Beardbrand
Neoblush did a great job with our video from concept to final take. We had a variety of edits and each time the video improved until we were super pumped with the result. If you're looking to do this type of video, can't recommend this team enough. It takes a lot of video skills to make a masterpiece and Evan delivered!
Michael Levy
CMO, Pete & Pedro

Get Your Free Brand Recall Prescription

We review your current ads, identify gaps in top-of-funnel memorability, and prescribe one strong ad concept designed to bring in warmer audiences.

What You’ll Get:

  • diagnosis of your campaign
  • strong top-of-funnel ad concept
  • visual direction
  • step-by-step execution plan

    Main Platform

    Primary Goal

    One product or campaign per request. Qualified brands only.

    frequently asked questions

    For any other inquiries, please contact us.

    Neoblush focuses on top-of-funnel ads and brand videos designed to make brands/products more memorable, attract new prospects, and create stronger first impressions. This can include hero ads, launch videos, branded social content, and awareness-focused campaign creative. Neoblush can also take on selected creative work beyond that. If your project is outside the main offer, we can see if it fits or point you toward the right next step.

    What do I actually get?

    Every company and project have different needs. But oftentimes they include a custom concept direction, script, storyboard, and the final video. Depending on the scope, this can also include hook variations, cutdowns, or alternate versions for different platforms.

    Each project includes feedback checkpoints during the concept, script and storyboard, and rough cut stages. This keeps the process smooth and reduces the chance of major surprises late in production. We allow up to three free major revisions and may charge subsequent revisions according to complexity.

    Yes. The process is built around alignment before production. We lock the concept, script, and storyboard first so the final video feels on-brand, intentional, and closer to what your team expected.

    It depends on complexity. A 30s hero ad with three hook variations can take roughly 4 days to 2 weeks. We also offer expedited services at an extra charge.

    Every project is scoped around the concept, deliverables, and level of creative development involved. We do not use one flat generic rate because each video is built around a specific brand, audience, and objective. Most hero ad projects start at $1,500 and could go above $10,000 with final pricing based on scope, hook variations, cutdowns, and overall complexity.

    No. Neoblush focuses on top-of-funnel creative, which means the goal is stronger memorability, better first impressions, and warmer audience attention. Performance later in the funnel also depends on the offer, landing page, media buying, retargeting, and the rest of the campaign system.

     

    That is completely fine. A big part of the process is helping shape the concept around your product, audience, and campaign goal. You do not need to arrive with the whole idea figured out. Miraculously, that is part of the service.

     

    At minimum, we need your product or offer, target audience, main platform, and campaign goal. Simply fill out the form above to get started.

     

    We primarily create for Meta, YouTube, and TikTok, with platform-specific pacing, framing, and aspect ratios in mind. If needed, we can also tailor work for broader digital campaigns or streaming placements.

     

    Alternate Services

    Besides our main offering, Neoblush also produces other types of AI videos for enterprises and studios.

    Short Films

    Music Videos

    Micro Dramas

    Short Films

    Narrative-driven films built around a story, message, or creative idea. Perfect for brands, creators, or studiosthat want something more cinematic than a typical marketing video.

    Music Videos

    Stylized visuals that translate music into a compelling visual experience. Built around mood, rhythm, and strong creative direction.

    Micro Dramas

    Ultra-short narrative pieces designed for social platforms. Fast-paced storytelling built to capture attention and keep viewers watching.